This holiday season, FuzeHub was proud to once again showcase the innovation, creativity, and craftsmanship of New York State’s small manufacturers through our Wrapped Up NY-Made Holiday Gift Guide. What began as a simple way to spotlight local makers has grown into a statewide celebration of entrepreneurship—and a meaningful reminder of why supporting small businesses matters.
A Showcase of New York’s Innovation Economy
The 2025 Wrapped Up campaign featured a curated, shoppable e-book filled with standout products across categories including:
- Athletics & Sports
- Fashion & Textiles
- Home & Lifestyle
- Self-Care
- Food & Drink
- Health & Wellness
These products represent more than great holiday gifts—they reflect the talent, ingenuity, and economic impact of New York’s small and mid-sized manufacturers.
Featuring FuzeHub Community Success Stories
Many of the businesses featured in the guide are more than just makers; they’re active members of the FuzeHub community. This year’s e-book highlighted:
- Grant awardees from the Jeff Lawrence Innovation Fund
- Awardees from FuzeHub’s Commercialization Competition
- Manufacturers supported by our Solutions Program
- Participants in statewide initiatives and competitions
Their stories are proof of what can happen when creative ideas, dedicated founders, and strategic support come together.
Why Wrapped Up Matters
Wrapped Up isn’t just a gift guide—it’s a platform for small manufacturers to gain visibility, reach new customers, and position their products in front of a statewide audience right before the holidays and Small Business Saturday.
By bringing these businesses together in one digital space, we celebrate:
- Local manufacturing
- Economic impact
- Job creation
- Innovation in every corner of New York
And we make it easier than ever for shoppers to discover NY-made products worth supporting.
Thank You to the Makers
To every entrepreneur, designer, food producer, outdoor innovator, and wellness creator featured in this year’s Wrapped Up guide—thank you. Your creativity continues to inspire, and your contributions strengthen New York’s manufacturing and economic ecosystem.
Explore, Support, and Share
If you haven’t already, we invite you to explore the Wrapped Up e-book and share it with anyone looking for unique, meaningful holiday gifts. When you shop local, you’re supporting jobs, communities, and the future of manufacturing in New York State.
🎁 Discover & Shop the 2025 Wrapped Up Gift Guide here
Want to be included next year? Fill out this form to be considered as a feature for the 2026 Wrapped Up Gift Guide.