WELCOME
Vitality in the Valley: Farm to Factory is an annual Manufacturing Expo that brings together New York State companies across the food, beverage, agriculture, and manufacturing ecosystems.
The event creates meaningful connections between producers, manufacturers, suppliers, and the technical and business resources that help companies grow, scale, and innovate.
Designed to foster collaboration from farm to factory floor, Vitality in the Valley highlights the intersection of agriculture, food and beverage, and advanced manufacturing, offering participants a focused environment to explore partnerships, discover solutions, and strengthen regional supply chains.
Be A Part of the Exclusive Reception – June 2, 2026
In addition to the expo, exhibitors, sponsors, and event partners are invited to an exclusive evening reception on June 2, 2026. This invitation-only event highlights the region’s food and beverage ecosystem through thoughtfully curated pairings from local restaurants, breweries, wineries, and producers.
The reception provides a welcoming environment for early introductions, meaningful conversations, and strategic connections ahead of the expo.
June 2-3, 2026
Location:
Herkimer College
100 Lou Ambers Drive
Herkimer, NY 13350
Lodging Options
The Red Roof Inn
100 Marginal Road,
Herkimer, NY 13350
(315)866-0490
Call and book under “FuzeHub” Room Block
Hampton Inn Utica
172 – 180 N Genesee Street,
Utica, NY 13502
(315)733-1200
We are seeking companies that have something to crow about. Exhibiting at Vitality in the Valley is a unique opportunity to showcase and sell your products and services to a targeted audience of manufacturers, growers, processors, and ecosystem partners from across New York State.
We’re welcoming exhibitors from food, beverage, agriculture, and manufacturing to ensure strong representation across sectors. This is your chance to connect directly with customers, collaborators, and potential partners while positioning your business within a growing innovation-driven community.
Exhibiting goes beyond visibility—it’s an opportunity to generate sales, build relationships, and grow your brand. You’ll be able to:
- Showcase and sell your products to a wide audience of attendees, buyers, and media
- Connect directly with new customers and generate real-time sales
- Network at our exclusive evening reception on June 2 with other top-tier NYS businesses
- Gain exposure through FuzeHub’s marketing channels
We’re building a vibrant mix of exhibitors, and we want your industry represented. If you’ve been thinking about signing up, now’s the time to lock in your spot and be part of a dynamic event that brings farm-grown goods and factory-built solutions under one roof. Apply to Exhibit here.
We offer a range of sponsorship opportunities for organizations looking to show their support and gain meaningful visibility at Vitality in the Valley. All sponsors receive logo recognition on our website and in email promotions, verbal acknowledgment during the event, and access to our exclusive pre-event reception.
Sponsorship levels range from Bronze to Gold, with higher tiers including speaking opportunities, exhibit space, and enhanced brand exposure. Breakfast and Lunch sponsorships also provide valuable stage time during key networking moments. Sponsoring Vitality in the Valley is a powerful way to connect with industry leaders, elevate your brand, and support the growth of New York State’s food, beverage, agriculture, and manufacturing sectors.
Vitality in the Valley 2025











AGENDA
June 2, 2026 - Day One
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3:00 PM
Exhibitor Setup Begins
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5:30 PM
Networking Reception
June 3, 2026 - Day Two
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7:30 AM
Doors Open
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8:00 AM
Registration & Breakfast
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8:30 AM
Event Begins
Welcome Addresses & Sponsors
- Dr. Everton H. Henriques – FuzeHub (MC)
- Cory Albrecht – AIM
- Bill McDonald – Herkimer College
- John Piseck – Herkimer IDA
- Dr. Scott Ferguson – The Institute for Rural Vitality at SUNY Cobleskill
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9:00 AM
Morning Keynote
- Frank Elias – President & Founder, Utica Coffee
- Dan Rickman – District Director, SBA
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9:45 AM
Exhibitor Showcase
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11:15 AM
Panel Breakout
- Moderator – Allison Madmoune, Regional Director Mohawk Valley Region Empire State Development
- Keri Pratico, Vice President and Senior Business Development Officer at Pursuit
- Patty Rechberger, Innovation Fund Manager, FuzeHub
- Grace Conners, Deputy District Director for the Syracuse District Office U.S. Small Business Administration (SBA)
- Tim Fitzgerald, Senior Vice President, Economic Development, Mohawk Valley EDGE
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12:15 PM
Lunch
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1:15 PM
Exhibitor Showcase
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3:00 PM
Event Ends
KEYNOTE SPEAKERS
SPEAKERS & PANELISTS
EXHIBITOR GUIDE
Black Squirrel Farms
Black Squirrel Farms, located in the heart of the Finger Lakes, grows, collects and processes black walnuts at the only 20-C licensed facility processing black walnuts in New York State. We create premium black walnut products from a currently wasted agricultural resource to meet a growing demand for local nuts. Our community-based sourcing model turns overlooked trees into valuable assets and keeps trees standing.
NYS Center of Excellence for Food and Agriculture at Cornell AgriTech
The Center of Excellence for Food and Agriculture at Cornell AgriTech works to grow the food and agriculture economy in New York by connecting businesses and entrepreneurs with the services and resources they need to succeed. Since forming in 2018, we’ve worked with over 1,100 businesses – from startups to multinational companies – to create and retain over 1,500 jobs and generate nearly $200 million in economic impact for New York.
Herkimer County Industrial Development Agency
The Herkimer County Industrial Development Agency (HCIDA) is the lead economic development organization for Herkimer County, NY. It drives regional growth by facilitating corporate financing, offering tax incentives (such as PILOT programs), managing grant programs, and helping businesses expand or relocate to the area.
Love & Cupcakes Studio, LLC
Love & Cupcakes Studio is an experiential bakery devoted to bringing people back to the table to celebrate, connect, and create together—intentionally and in person. We offer highly artistic custom desserts for every occasion, hands-on workshops for all ages, corporate connection experiences, and thoughtfully crafted care packages for loved ones afar. Rooted in family tradition and continually evolving, L&C Studio is where artistry meets heart and where every cookie tells a story.
KeyBank
KeyBank supports manufacturers and middle‑market businesses with practical banking, payments, and treasury solutions designed to improve cash flow, visibility, and control. We work with finance and operations teams to streamline receivables and payables, protect against fraud, and optimize liquidity through services such as commercial depository solutions, ACH and wire payments, integrated payables, and reporting tools. Our focus is helping businesses operate more efficiently while supporting growth, investment, and workforce expansion across New York State
New England Fancy Food Co., Inc.
NYSTAR/Empire State Development
Empire State Development’s Division of Science, Technology and Innovation (NYSTAR) advances technology-driven economic growth and commercialization across New York State. Through a network of more than 70 funded assets, including Centers for Advanced Technology (CAT) and Centers of Excellence (COE), NYSTAR provides critical resources, expert support, and funding to assist companies from start-up through maturity.
Serious Brewing Co
Advanced Institute for Manufacturing
Advanced Institute for Manufacturing (AIM) is a designated NYSTAR and NIST Manufacturing Extension Partnership (MEP) Center that supports small and medium-sized manufacturers throughout the Mohawk Valley Region. AIM provides training and technology development services in cybersecurity, technical training, process improvement, quality management, access to strategic resources, and supervisory management. Through these services, AIM helps manufacturers operate more efficiently, increase profitability, develop new products, create and retain jobs, and reduce costs.
Empire State Development
Our mission is to drive job creation and jumpstart the community revitalization across the valley. We guide state-backed programs down to the local level, includes Downtown Revitalization Initiative (DRI) and NY Forward. Our office is located in Utica and serves six counties that include Oneida, Herkimer, Fulton, Montgomery, Otsego and Schoharie county.